The Quality Connection
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How do you tell the difference in meaning between mission, vision, and objectives? What mission and vision makes the most sense for their organization? What ways are available to you of insuring the message is remembered and lived on a daily basis in the organization.

Many organizations have a vision that is really a mission, or vice versa. Many also have a slogan on the wall that few people can remember or identify with. At the end of this program, participants will understand the meaning of these terms and examples of organizations that use them well. Further, participants will participate in special exercises to construct meaningful missions and visions that are remembered and used daily by everyone.

Component departments within a larger organization can also use this activity to form the mission and objectives for their department, that is strong, resonant, and well synchronized with that of the parent organization.

The Bottom Line

What you'll be able to: 

  1. Create affinity diagrams and interrelationship digraphs relating customers to products
  2. Assess discussions to locate what organization actually does, and intends to do, and any disconnects
  3. Diagnose that planned visions and missions are quality-based and empowerment-based
  4. Use the "silence" method of creative selection
  5. Use the "sound resonance" method of emotional selection of exact wording

Quality \conn\, To conduct or direct the steering of; the control exercised by one who steers a vessel 

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